Get to know us
Apex Primus LLC is a Los Angeles based creative and digital strategy firm specializing in social media video production, business consulting and brand development. We build content ecosystems for entrepreneurs and organizations who are ready to scale their story.
We don't just create content — we engineer systems. Video production pipelines, multilingual social strategies, AI-augmented workflows. Everything designed to work smarter, reach further, and speak to the communities that matter most to you.
Mike Day, Founder & Creative Director, is a content strategist, social media video producer, and digital entrepreneur with roots in IT engineering, international business, and cross-cultural media.
Fluent in Chinese, English, French, and Haitian Creole, Mike brings a rare combination of technical rigor and cultural intelligence to every project. His background includes years living and studying in Shanghai, China — an experience that shaped his global perspective and his comfort operating across cultures and markets.
Today, Mike leads Apex Primus LLC and an educational platform called Sekret Biznis with a clear mission: help underrepresented entrepreneurs and businesses tell their stories at the highest level. With almost half a million followers across all social media
"We're building infrastructure for communities that have always had a story to tell — and now have the platform to be heard."
What We Do
Social media strategy · Video production · AI-powered workflows · Multilingual content (EN / FR / HT) · Brand development
Based in Los Angeles, CA · Serving clients across the U.S. and internationally
email: contact@apexprimus.com
Our mission
To empower entrepreneurs, diaspora-community businesses, and purpose-driven brands with the creative strategy, digital tools, and multilingual storytelling they need to compete — and lead — at the highest level.
Our vision
A world where the best ideas win, regardless of where they come from. We envision a media and digital landscape where underrepresented founders, immigrant entrepreneurs, and multicultural communities have equal access to the infrastructure, visibility, and platforms they deserve. Apex Primus exists to close that gap — one brand, one story, one system at a time.
